What is the Peak-end Rule?
This principle states that people judge an experience based on how they felt at its peak and its end, not the average of every moment. For example, 50% of the satisfaction of a meal is attributed to the quality of the dessert or final course – also known as the "Baked Alaska Effect" in food service.
To read more about the Peak-end Rule, click here to read the Choice Hacking article, or click here to listen to Episode 103 of the Choice Hacking podcast - "The Peak-end Rule".
Below you'll find the Example Vault sorted by the Peak-end Rule - stay tuned, this Vault will be updated regularly.