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Confirmation Bias: Asana

A virtual high-five: After a user completes a task using work management platform Asana, they see an animation of a narwhal flying across their screen with a rainbow-powered jet pack. This delightful little mascot acts as a bit of encouragement in a moment where customers have taken a risk and are craving some feedback or a virtual reward. 

Asana Confirmation Bias


More examples of Confirmation Bias

Confirmation Bias: Adidas
Confirmation Bias: Asana
Confirmation Bias: Mailchimp