About Choice Hacking Ltd.
With solutions powered by Marketing Psychology, Behavioral Science, and Neuromarketing, Choice Hacking gives you the tools to know your buyers better than they know themselves.
Hi, I'm Jen 👋
Click to learn more about the Choice Hacking Model, my C.H.O.I.C.E. Framework, or pick up a copy of my book (or audiobook). If you need headshots and bios for a media appearance I'm making, click here.
If you're interested in booking Jen for an interview, podcast, or speaking appearance, please click here to learn more.
Trusted by people at brands like 👇
How We Can Help You
Get Unlimited, Lifetime Access
Get $12k+ worth of benefits your first year alone.
With the purchase of a Choice Hacking Pro Membership, you get your own personal Chief Marketing Copilot with weekly live Workshops, Masterminds, and Group Coaching, live support via the Choice Hacking Pro and more.
Learn At Your Own Pace, Build Your Resume or CV
Choice Hacking Academy offers engaging courses and workshops built on a solid foundation of marketing psychology, behavioral science, and neuroscience.
Solve Business Challenges Faster When You Level Up Team Skills
Are you looking to inspire new skills and capabilities in your business? Want to get your team thinking about an old problem in a new way? Feeling stuck and need a fresh approach?
Choice Hacking’s training and customized workshops can help.
Personalized One-to-One Support
If you need a thinking partner to help accelerate your business or want to get a challenge off your plate and into the hands of experts, we can help:
Why Choice Hacking?
Philosophy
The Choice Hacking Model is based on decades of real-world experience and advanced study. It's been tested in work with some of the biggest and most innovative brands on the planet.
To read about the Choice Hacking Model, click here.
Approach
All of Choice Hacking's Pro Membership, coaching, and course materials are created with an experienced and trained educator's eye, blending interactive materials with real examples and practical frameworks.
People
Jen Clinehens and the Choice Hacking team work tirelessly to bring you the most fascinating, pragmatic, and effective methods for using psychology to create better marketing and customer experiences faster and with more certainty.
Experience
Our team has worked across the US, Canada, Europe, Australia, South America, and MEA while creating marketing and customer experiences for startups, scale-ups, and some of the most recognizable brands in the world.
What People Love About Working with Choice Hacking
“If you want to get to know your customers better, uncover impactful insights, and make marketing that resonates with your target audience, you should consider working with Choice Hacking.
They took the time to understand our business and tailor their methods to our specific needs…
If you want to take your business to the next level and connect with your target audience, you should consider working with Choice Hacking.”
“In scale up, all businesses lean on the guidance of a few select people, and as one of our most valued ‘friends of Dragonfly’ Jen has been instrumental in our growth as a business.
We listen carefully when we have time with her, as her insights are second to none, always pragmatic and driven by her years of experience on both brand and agency sides of the fence.
Thank you Jen.”
“If you have a chance to hire Choice Hacking, do it before your competition does it. I believe Jen is one of the top consumer experience experts in the business.
I worked closely with Jen on building a behaviour change and habit-forming product development strategy for our first digital therapy focused on women with obesity and eating disorders. I can say she was a pleasure to work with.
I highly recommend her and Choice Hacking.”
“[Jen] delivered an insights and data-filled session with directly relevant examples for our industry and customers.
You could practically see the lightbulbs going off around the room, and hear the energy in breaks and discussion sessions.
Jen’s session scored a 4.85/5.0 (from a tough crowd), and months later, the insights she shared are still routinely brought into conversations about our go-forward strategy.”