"After years in the trenches of agency, client-side, and startup roles, I've developed a unique approach to customer experience that leverages Behavioral Science and psychology. My work has spanned continents, industries, digital + retail channels.
And I've been able to work with some incredible brands like McDonald's, AT&T, Adidas, Starbucks, Compare the Market (UK), Lloyds Banking Group (UK), and more.
I've also helped bring to life projects featured in publications like:
Adweek • Ad Age • Fast Company • Campaign • The Financial Times • The Wall Street Journal • Variety • Harvard Business Review • Business Insider • Business Week • Forbes • Fortune • CNBC • USA Today • Mashable • PC Mag • CNET • MIT Technology Review • PSFK •
But the thing I'm the proudest of is founding Choice Hacking and building a global community of marketers, CX, UX, and product management folks that want to learn more about using psychology and behavioral science in their work."