Testimonials & Case Studies
When you work with Choice Hacking in a training, coaching, or consulting capacity you're joining a group of some of the world's best startup, scale-up, and Fortune 500 leaders.
Case studies are at the bottom of the page.
Testimonials
Michael BiduCEO - MYND Therapeutics“If you have a chance to hire Choice Hacking, do it before your competition does it. I believe Jen is one of the top consumer experience experts in the business.
I worked closely with Jen on building a behaviour change and habit-forming product development strategy for our first digital therapy focused on women with obesity and eating disorders. I can say she was a pleasure to work with.
I highly recommend her and Choice Hacking.”
Clint PattersonSVP & CMO of Pre-paid - T-Mobile“[Jen] delivered an insights and data-filled session with directly relevant examples for our industry and customers.
You could practically see the lightbulbs going off around the room, and hear the energy in breaks and discussion sessions.
Jen’s session scored a 4.85/5.0 (from a tough crowd), and months later, the insights she shared are still routinely brought into conversations about our go-forward strategy.”
Tom DalyFmr. Sr. Group Director of Global Marketing - Coca-Cola“If you want to get to know your customers better, uncover impactful insights, and make marketing that resonates with your target audience, you should consider working with Choice Hacking.
They took the time to understand our business and tailor their methods to our specific needs…
If you want to take your business to the next level and connect with your target audience, you should consider working with Choice Hacking.”
Mark BainbridgeCo-Founder - DragonflyAI“In scale up, all businesses lean on the guidance of a few select people, and as one of our most valued ‘friends of Dragonfly’ Jen has been instrumental in our growth as a business.
We listen carefully when we have time with her, as her insights are second to none, always pragmatic and driven by her years of experience on both brand and agency sides of the fence.
Thank you Jen.”
Bruno DerouetHead of Marketing - Tesa“I totally recommend Choice Hacking… so passionate and experienced.
Thanks Jennifer for a very interesting, interactive and concrete training and workshop on behavioral science and how to use it to improve our structure of choice and communications and help the consumer to find the
right product for their DIY project.”
Vivek KaliramanFounder - Perci & Caringly“We worked with Jen to design behavior science tools that woud nudge our customers take steps to get ready for disasters. We enjoyed working with Jen tremendously.
She provided thoughtful insights on leveraging events already happening on people’s calendars as jumping off points to encourage specific preparedness actions.
I’d recommend working with them if you have a similar challenge.”
Choice Hacking Pro
Robert M.“I run my own business so marketing is important for me. But Iโm a tech guy, I donโt know anything about marketing. When I joined the Pro Membership, every person I saw talking about marketing online was hard to trust. It felt like everyone was just trying to sell me something, and it was overwhelming trying to find an expert.
But when I found Choice Hacking and Jen that all changed.
The Pro Membership was exactly what I needed. It not only helped me learn but also gave me access to Jen. Over the past year, sheโs been instrumental in helping me grow my business to the point where Iโm now ready to hire a team.”
Angela G.“The Pro Membership was a great investment for me and my career. The courses are practical, fascinating, and I apply them every day.
The Pro Membership helped me grow my work skills. But it also helped me grow my presentation skills and influence skills so that I feel more confident in the office.ย ย
I highly recommend the Pro Membership to other marketeers who want to learn about consumer psychology, working with clients, and using influence skills at work.”
Geoff W.“After a career working in IT, I left to start a consulting practice. I thought I knew it all but I quickly realised I was wrong!
[The Pro Membership] helped me develop in new skills but what I appreciate most is working with Jennifer.ย ย
She often says โyou canโt read the label from inside of a jar.โ Jennifer gives me an objective view of my business and it has helped me attract more clients and grow my business.
Iโm now working with Jennifer in coaching and the personalised guidance she offers is invaluable.”
One-on-One Testimonials
Rosie W.“When I started my coaching sessions with Jen, I was nervous. I wasn’t sure one to one coaching would help me but I knew something had to change [at work]. I kept trying to convince people that my ideas were good and that they should be approved but I wasn’t very successful. ย
After a few sessions with Jen working to improve my presentation decks with behavioural science and AI, I noticed a difference right away. My boss even said I seemed more confident in my work (and the client noticed too).ย
Thank you Jen.”
Greg C.“I was doubtful about Executive Coaching… It seemed like it was a bunch of vague nonsense. I was quickly proven wrong once we started our sessions [after my employer hired Jen].
Engaging in role-play exercises, simulating challenging conversations and meetings was particularly helpful. This preparation was invaluable bolstering my confidence and equipping me for my most daunting of workplace challenges…
I now recommend Executive Coaching to all of my colleagues and direct reports.”
David W.“I wasn’t sure about working with a ‘marketing coach’ at first. It seems like there are so many people faking it in digital marketing. I didn’t know who to trust.
But Jen is experienced, easy to work with, I trust her, and I learned from working with her [and Choice Hacking]. She’s the best.
My business has grown so much. I’m a technical founder but I feel more comfortable with marketing.
Every founder should have someone like Jen when they need help.“ย
Bill R.“I was a fan of the [Choice Hacking] podcast, so when I started my business, I emailed Jen.
We figured out who my target customer is and the problems my product could solve. Then we created a plan that built my brand and my marketing from the ground up.ย
[Jen] is one of the smartest people I know and my [fintech] business wouldn’t be where it is without her help.”
Robert M.“Working with Jen and Choice Hacking helped me see my business in new ways. Marketing isn’t my strongest skill, coding is my favorite thing to do. But I knew I needed to understand my customers and how to reach them [using digital marketing and social media] so my business could grow.ย
We worked together for three months and it completely changed how I think about marketing, growing my business, and my customers.”
Case Studies
Read More ๐Learn how we helped a U.S.-based Cannabis brand go from confused to clear about its customer’s needs.
Read More ๐How Choice Hacking helped a U.S.-based eCommerce brand find 73% revenue increase with Customer Journey Mapping.
Read More ๐How Choice Hacking helped a London-based consultancy win a $6M account with a Customer Journey Map focused on behavior change.
Read More ๐How we helped a hot London-based Fintech build their product roadmap for its “high net worth” (HNWI) user base.
Read More ๐How Choice Hacking helped a US-based tech startup transform disaster preparedness behaviors in its users.
Read More ๐How we helped a US-based software brand in the creator space increase their free to paid conversion.
Some brands I've worked with recently ๐
