It's easy to

grow your business

when you know what makes buyers tick.

It's easy to 

grow your business

when you know what makes buyers tick.

Many people believe that the secret to growing a business is just working harder.

Others think it’s about throwing all your money into ads and hoping for the best.

But after all that work, growth is still an uphill battle.

Your buyers just aren't "getting it" as quickly as you'd like.

It all feels harder than it should. 

So what's going on?

The answer is simpler than you think:  

You don't know what makes your buyers tick. 

  • 👉Their psychological drivers, their mental blocks
  • 👉Their deepest desires and primal goals
  • 👉The language they use to articulate what they want 

Our consulting services are specifically designed to help businesses break through growth barriers by deeply understanding their customers.

Keep reading to learn how working with me (Jen Clinehens) and Choice Hacking can help you harness the power of psychology, behavioral science, and AI to uncover what makes your buyers tick. 

-Jen Clinehens

Managing Director of Choice Hacking


How Choice Hacking can help you:

Figure out what makes your buyers tick:

Figure out what real customers think about your product or startup idea, onboarding flow, marketing messaging, ads, paywall, and price with a Fly or Die Validation project. If you're interested in more than one validation project, I offer volume discounts.

Launch a brand or product:

Create a psychology-based brand identity (positioning, messaging, visual identity, marketing traction plan) or product (packaging, positioning, messaging, visual identity, marketing traction plan). 

Create marketing that converts:

Get an actionable website, Meta ads, email marketing, or Free to Paid conversion audit. Make sure your marketing is grabbing peoples' attention with a Marketing Salience Audit. 

Get a holistic marketing strategy and plan: 

For when there's more to accomplish with your marketing, but you're not sure where to start (or need a better plan): Get it all with an omni-channel holistic marketing plan, or focus your efforts on email marketing, social media marketing, content marketing and lead generation, or funnel design. 

Create an app that becomes a habit:

Want to create a sticky digital product that users love to use? Need to build or break user habits? Get in touch to talk about how we can work together to leverage the psychology of habits, gamification techniques, and deep user research.


Please note: There are a few industries for which this project is unavailable, including (but not limited to) gaming or gambling, sports betting, or pay-to-play mobile games. 

Custom and bespoke projects:

Not seeing what you're after? We also offer bespoke strategy projects as well as white label partnerships with non-competing agencies and consultancies. Just get in touch.

How we've helped clients just like you:

01

Learn how we helped a U.S.-based Cannabis brand go from confused to clear about its customer's needs.



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02

How Choice Hacking helped a U.S.-based eCommerce brand find 73% revenue increase with Customer Journey Mapping.


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03

How Choice Hacking helped a London-based consultancy win a $6M account with a Customer Journey Map focused on behavior change.


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04

How we helped a hot London-based Fintech build their product roadmap for its "high net worth" (HNWI) user base.



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05

How Choice Hacking helped a US-based tech startup transform disaster preparedness behaviors in its users.


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06

How we helped a US-based software brand in the creator space increase their free to paid conversion.


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